Wine, Spirits and Beer

AI Powered Retail Execution for Packaged Food Brands

Maximize on-shelf presence, ensure planogram compliance, and grow market share across supermarkets, convenience stores, specialty retailers, and beyond, using our industry-leading Image Recognition technology.

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Modern Trade Channel Use Cases
(Supermarkets, Hypermarkets)

Category Shelf Audits Made Simple

Use mobile image capture to monitor product placement, facings, and visibility in large-format stores.

Promotional Display Verification

Ensure visibility and compliance of end-caps, islands, and seasonal displays for maximum marketing effectiveness.

Stock Level & Freshness Analytics

Track product availability, prevent stockouts, and monitor product freshness compliance across distributed retail networks.

Traditional Trade Channel Use Cases
(Convenience, Specialty Retail)

Real-Time Shelf Monitoring

Identify out-of-stock SKUs and non-compliance in small format stores instantly.

Local Promotion Tracking

Track execution of promotional materials and offers in independent retail locations.

Space & Assortment Compliance

Ensure accurate SKU-level implementation across geographically dispersed outlets.

Why Leading CPG Brands Choose ShelfWatch

Upto 15-20% increase in compliance across trade channel

Actionable insights foryour sales reps and category teams

Reduced execution gaps across fragmented sales territories

Improved ROI on trade marketing investments

Instant visibility into thousands of retail locations across formats

Industry Challenges We Solve

For Packaged Food manufacturers, channel execution is complex and time consuming. ParallelDots is transforming it with game changing AI solutions

Without ShelfWatch

  • Fragmented visibility across on-trade and off-trade locations
  • Non-compliance with planogram or promotional displays
  • Manual, delayed retail audits
  • Ineffective trade marketing execution
  • No visibility into competitor share of shelf or promotions

With ShelfWatch

  • Real-time, Al-based shelf & back-bar monitoring
  • Automated compliance scoring and alerting across shelves and coolers
  • Instant insights via mobile image capture using ShelfWatch
  • Actionable data to optimize assortment &placement
  • Competitive intelligence from shelf images

Five Simple Steps

STEP 1
Field rep captures shelf or bar image
Streamlined navigation for capturing high-quality images efficiently.

STEP 2

AI-assisted Intelligent Photo Capture

Automatically identifies blurs, slants, and poor-quality images.

STEP 3

Real-time Data

Instant access to SKU-level on-shelf conditions, stock availability, and pricing.

STEP 4

Actionable Insights and Compliance Tracking

Detects promo displays, planograms, and visibility issues, providing instant action plans on the go.

STEP 5

Competitive Intelligence

Monitors competitor adjacencies, assortments, pricing strategies, promotions, and more.

Start transforming your trade strategy with the power Of Al.

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Proven Impact for Retail Execution in Alcobev

Build You Brand

Gain Market Share

Better ROI or Trade Promotion

Increase Bottomline

case study

Double Digit Sales Lift Generated By ShelfWatch For A Global Confectionery Manufacturer

84%
Accuracy As Opposed to Manual Retail Audits
80%
Improvement in Cooler Planogram Compliance
70%
Improvement in Cooler Purity Compliance

Success stoires

"ShelfWatch has transformed how we monitor our product placement across thousands of stores. We've seen a significant increase in planogram compliance, and the real-time insights have helped us respond quickly to market opportunities."

Sarah Johnson - National Sales Director, Premium Foods Inc.