Wine, Spirits and Beer

AI Powered Retail Execution for Wine & Alcohol Brands

Maximize on-shelf presence, ensure planogram compliance, and grow market share across bars, restaurants, retail stores, and beyond, using our industry-leading Image Recognition technology.

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Industry Challenges We Solve

For Wine & Alcohol manufacturers, retail execution is complex and time consuming. ParallelDots provides game changing Al solutions to address them all.

Without ShelfWatch

  • Fragmented visibility across on-trade and off-trade locations
  • Non-compliance with planogram or promotional displays
  • Manual, delayed retail audits
  • Ineffective trade marketing execution
  • No visibility into competitor share of shelf or promotions

With ShelfWatch

  • Real-time, Al-based shelf & back-bar monitoring
  • Automated compliance scoring and alerting across shelves and coolers
  • Instant insights via mobile image capture using ShelfWatch
  • Actionable data to optimize assortment &placement
  • Competitive intelligence from shelf images

Off-Trade Channel Use Cases
(Bars, Restaurants, Hotels)

Real-Time Shelf Monitoring

Identify out-of-stock SKUs and non-compliance in large format stores and remedy instantly.

Promotion Tracking

Track execution of promotional end-caps and offers in real time.

Planogram & Assortment Compliance

Ensure accurate SKU-level implementation across Account Channels, Segments and Geographies

On-trade Channel Use Cases
(Bars, Restaurants, Hotels)

Back-Bar Audits Made Simple

Use mobile image capture to monitor product placement, facings, and visibility at bars and lounges.

POSM & Branding Verification

Ensure visibility of branded coasters, signage, and glassware for trade marketing effectiveness.

Staff Execution & Training Analytics

Gauge brand compliance and promotional adherence across distributed teams, channels, regions and markets.

Why Leading Alcobev Brands Choose ShelfWatch

Upto 15-20% increase in compliance across trade channel

Actionable insights foryour sales reps and category teams

Reduced execution gaps across fragmented sales territories

Improved ROI on trade marketing investments

Instant visibility into thousands of retail & bar locations

Five Simple Steps

STEP 1
Field rep captures shelf or bar image
Streamlined navigation for capturing high-quality images efficiently.

STEP 2

AI-assisted Intelligent Photo Capture

Automatically identifies blurs, slants, and poor-quality images.

STEP 3

Real-time Data

Instant access to SKU-level on-shelf conditions, stock availability, and pricing.

STEP 4

Actionable Insights and Compliance Tracking

Detects promo displays, planograms, and visibility issues, providing instant action plans on the go.

STEP 5

Competitive Intelligence

Monitors competitor adjacencies, assortments, pricing strategies, promotions, and more.

Proven Impact for Retail Execution in Alcobev

Build You Brand

Gain Market Share

Better ROI or Trade Promotion

Increase Bottomline

Start transforming your trade strategy with the power Of Al.

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case study

Double Digit Sales Lift Generated By ShelfWatch For A Global Confectionery Manufacturer

84%
Accuracy As Opposed to Manual Retail Audits
80%
Improvement in Cooler Planogram Compliance
70%
Improvement in Cooler Purity Compliance

Success stoires

"PD’s expertise and dedication in providing top-notch digital application solutions have significantly contributed to our business success. Their ability to meet deadlines without compromising on quality has been a crucial factor in our continued partnership. We highly recommend them to any organization looking for reliable, high-quality digital solutions."

Tereza Šebková - Project Manager, Asahi Slovakia