The client is a large food and beverage manufacture in the East and South African regions.
Manual auditing was tedious and error-prone for sales reps to identify store-level distribution gaps and planogram compliance.
ParallelDots integrated ShelfWatch with the sales reps’s SFA app for capturing shelf images. Images were instantly analyzed and the sales reps were notified of the compliance issues within 5 minutes. ShelfWatch enabled the client to monitor more than 500 SKUs across 3000 stores.